Watson Health

Cinemagraph concepts for Illuminating the Path to Change

MANIFESTO

Making a difference - a real difference - is hard.

Anybody can coast along with the status quo, going along to get along.

Rising above it to drive meaningful change takes more.

It takes the vision to imagine a better way and the passion to pursue it.

No matter the obstacles.

IT TAKES A HERO.


Every day, heroes push the boundaries of what's possible in healthcare.

But they face many challenges along the way.

An industry that is inherently complex.

Fueled by uncertainty, overwhelmed by the ever-rising tide of data

and constrained by dated or inefficient systems and processes.

OFTEN, IT CAN BE DIFFICULT TO FIND THE WAY FORWARD.


At Watson Health, we are committed to supporting and empowering heroes.

We are leveraging cutting-edge AI to find the patterns in the noise,

exposing previously unseen opportunities.

So they can move forward and transform health.

WE ARE ILLUMINATING THE PATH TO CHANGE.

Illuminating Path Diagram

Selected Works

A Cloud GuruCopywriting

Spirosure - Fenom ProLaunch Campaign

IBM Watson HealthAds & Concepts

Simplivity - HBO Tie-InSocial Campaign

BMC Software - IT SuperheroesInfluencer Engagement

HP LaserJet - Star Wars Tie-InDigital & Social Ads

SeagatePitch Creative

Bell - Urban Air TaxiCongressional Testimony

HP 3PAR Flash StorageDigital & Social Planning

Doogs ModelsPersonal Sandbox